ABOUT REBECCA:

Rebecca Fogg is a multidisciplinary designer and branding fanatic with 10+ years of industry experience, ranging from design and construction to brand development, management and sales. Through her passion for design, she has found a love of helping others build the brand of their dreams. She works with companies who have a week of development, to companies with years under their belts looking for creative solutions for more growth. With her experience in the many aspects of running a company, she is able to take a unique standpoint when consulting with a client; a creative design eye in business meetings and a practical business brain when developing creative content.

Rebecca’s love for simple, well thought out design was fostered through her education at Parsons the New School for Design. She has a great understanding of the importance of color and typography in regards to creating a brand; a font is never JUST a font. She is always thinking of the psychology behind consumer response while creating a logo or other content. She is hard working, passionate and a nerd about design principles and language. Her style is simplistic and clean but she loves a pop of color. She believes that a logo should draw consumers in but the brand story should be strong enough to keep them listening.